Ebook types

The research report

The format for people whose credibility is the product. Structured like a real research document — and instructed, explicitly, never to invent a citation.

What BookArc writes for this format

Data-driven and professional, structured like a paper.

Chapters
8–12 chapters
Default length
10 chapters · ~1,400 words each
Typical book
~14,000 words
Voice
Non-fiction
Example genre
Industry Analysis / Research
Credits
33 at these defaults, cover included

Who writes one

  • Consultants who need to be credible to a stranger
  • Agencies publishing an annual industry piece
  • Anybody whose best thinking is trapped in client decks

The shape of a real report

An executive summary and the question being asked, then method and scope, then the findings one section at a time, then implications, limitations and what to do next. Each findings section states one finding as its title claim and then supports it — the sections have to build to a conclusion, not accumulate observations.

The evidence rules, which matter more here than anywhere else

This is the only format with explicit honesty instructions attached to it, and they are worth reading before you use it:

  • Never invent citations, studies, authors, dates, DOIs or institutions. A fabricated source is worse than no source.
  • Where a real, widely-known source genuinely supports a point, name it plainly in the prose.
  • Where it is reasoning rather than citing, it must say so — “the pattern suggests”, “on these assumptions” — and make the assumption visible.
  • An estimate is never presented as a measurement. An unsourceable number is marked illustrative.

Why figures stay consistent

The continuity record for this format carries every figure, percentage, date and quantity stated and what it referred to, plus any term defined and any source named. The rule attached: the same number must not appear later with a different value, and a term defined once keeps that definition. Where a section revises an earlier estimate, it has to say that it is doing so.

Questions people ask

Can it analyse my data?

No. It writes the report around findings and framing you provide in the brief. Any number that matters should be one you put in and checked.

Should I sell it or give it away?

Give it away, almost always. The price of the report is noise against the price of the work it is meant to win. More on that on the consultants page.

The other five formats

Write the book you keep meaning to write.

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