Glossary

What is reflowable text?

Updated Also called Reflowable layout

Reflowable text re-wraps itself to fit whatever screen and font size the reader is using. It is how nearly every ebook works, and it is why an ebook has no fixed page count.

What follows from it

  • No page numbers. “See page 112” is meaningless. Cross-reference by chapter, or use a link.
  • No control over where a page breaks. Anything that depends on a specific arrangement of the page — a two-page spread, a carefully placed illustration — will not survive.
  • The reader decides the typography. Font, size, line spacing, margins, and often colour. Your design is a suggestion.

When fixed layout is right

Children’s picture books, comics, cookbooks with plated photography, and anything where the picture and the words are one composition. Fixed layout keeps the design exactly and reads badly on a phone — which is the trade you are making.

For everything else, reflowable is correct. A PDF is effectively fixed layout, which is why a print PDF makes a poor ebook however good it looks on your desk.

Related terms

All glossary terms

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